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    近年环氧地坪的消费主体逐渐向年轻化过渡

    2019-02-06 22:22:02 无锡盛发地坪科技有限公司 阅读

    不得不承认我国在这几年的经济得到了一个快速发展时期,各行各业蓬勃发展,人们生活水平也在不断的提高,随之对生活水平要求也相应的提高,消费者已经不再是单单只看重价格,更正注重的是品质及个性,随着80后主导消费群体对生活品质的追求带动了个性化风潮的兴起,环氧涂料行业是如此没有列外,环氧地坪空间及产品从尺寸到颜色到材质乃至个性图案、储物单元、配件配饰,用户掌握对自己的涂料产品绝对控制权。而提供定制的企业,则通过定制在竞争激烈的涂料市场中寻得了有一片蓝海。

    We have to admit that China's economy has been developing rapidly in recent years, all walks of life are flourishing, people's living standards are constantly improving, and the corresponding requirements for living standards are also rising. Consumers no longer only value price, but also pay attention to quality and personality. With the pursuit of quality of life by the leading consumer groups after the 1980s, personality has been promoted. With the rise of chemical trend, the epoxy coating industry is so unprecedented that users have absolute control over their own paint products in terms of space and products from size to color to material quality and even personality patterns, storage units, accessories and accessories. The enterprises providing customization have found a blue sea in the highly competitive paint market through customization.

    环氧地坪漆涂料企业需要明白,年轻化指的是运营机制的年轻化、经营模式的年轻化以及管理理念的年轻化。环氧地坪漆涂料的外观是否受年轻人欢迎,主要是看涂料企业的设计是否站在时代的尖端,跟随别人的脚步只会永远做一个跟随者,只有引领潮流,才能做市场的赢家。

    Epoxy floor paint enterprises need to understand that the younger refers to the younger operation mechanism, the younger business model and the younger management concept. Whether the appearance of floor paint is welcomed by young people depends mainly on whether the design of paint enterprises stands at the forefront of the times and follow the footsteps of others will always be a follower. Only by leading the trend, can they become the winner of the market.

    而消费者不再处于被动,他们已经开始与经销商对话,与企业对话,相信能够通过自己的力量改变这一被动局面。消费者越来越不相信权威,更相信直觉和口碑,会对产品发表自己的看法。同时,消费者也懂得运用法律武器来维护自身的合法权益。消费者群体的兴起,预示着产销结合时代的到来,关注消费者新的心声已经成为环氧地坪涂料企业开拓市场的基本条件。

    Consumers are no longer passive. They have begun to talk with distributors and enterprises. They believe that they can change this passive situation through their own efforts. Consumers are increasingly distrustful of authority, intuition and word of mouth, and will express their views on products. At the same time, consumers also know how to use legal weapons to safeguard their legitimate rights and interests. The rise of consumer groups heralds the arrival of the era of combination of production and marketing. Paying attention to the new voice of consumers has become the basic condition for epoxy floor coatings enterprises to explore the market. 在如今的环氧地坪涂料市场上,任何涂料产品都洋溢着青春的光辉,涂料行业似乎正逐渐向年轻化过渡。年轻化是涂料行业未来的几个主流走向之一,涂料行业能在此时迅速作出改变以迎合市场对整个行业的发展都是有好处的。

    In today's epoxy floor coatings market, any paint products are full of youthful brilliance, the paint industry seems to be gradually younger transition. Rejuvenation is one of the main trends of the paint industry in the future. It is good for the whole industry to make rapid changes to cater to the market at this time.


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